Event Production + Coordination

We deliver high-end, exceptionally-executed user conferences, summit events and annual franchise meetings

Your conference or user summit is a unique opportunity for your company to connect, inspire, and engage your audience. Let us create unforgettable experiences for your event attendees! Working with the most experienced vendors and suppliers, we ensure maximum value – within your budget and on your schedule. 

With more than 10 years of experience in organizing successful user summits, we know what works and what doesn’t. We’ll obsess over the details, so you can focus on the big picture.

Our event services include:

Explore other services

Contract Phase

  • Hotel/venue research, selection, and negotiation
  • Sourcing and hiring of third-party vendors and technology providers
  • Unique experience planning
  • Keynote speaker sourcing and hiring
  • Meeting room design

Planning Phase

  • Event budget planning
  • Agenda and program development
  • Detailed master schedule creation
  • Sponsor screening and management
  • Staff attendee coordination
  • VIP, speaker, and staging management
  • Panel and education session design
  • Overall project management

Event Management

  • Onsite coordination 
  • Attendee and sponsor reception
  • Event production
  • Emcee services
  • Event setup and takedown
  • Post-conference surveys
  • Final billing reconciliation

Onelife Fitness Convention

Produced by ALTA Technology Group | Cancun, Mexico

2023 Fitness Technology Summit

Produced by ALTA Technology Group | Alexandria, Virginia

Innergize Beauty & Wellness Summit

Produced by ALTA Technology Group | Seattle, Washington

2022 Tech Summit Pics

Produced by ALTA Technology Group | Atlanta, Georgia

We turned to ALTA for help with our annual Convention, a multi-day international training and networking experience for 300+ team members. This event is a pillar of the Onelife Fitness culture, and given its complexity and scope, we needed a partner who understood the nuance of the event, our organization, and the fitness industry. The ALTA team's vision, attention to detail, and responsiveness quickly solidified them as invaluable partners during the planning process, while their adaptability, decisiveness, and empathetic customer service were instrumental onsite. We look forward to continuing to work with ALTA and feel confident that, with their partnership, we are equipped to scale our future events.

Onelife Fitness

Ori Gorfine, CEO

Selecting a software is a difficult and stressful process that will impact an organization for many years. Thanks to ALTA for understanding our needs, creating an RFP, evaluating the proposals and reviewing the contract. They have the perfect expertise to bridge the fitness and technology worlds.

Cincinnati Sports Club

Thomas Fiorini, President & CEO

ALTA has been a strategic partner for Planet Fitness as we have navigated the many choices that an organization of our size must consider when making technology decisions. Their guidance throughout our decision-making process was invaluable, demonstrating a deep understanding of our unique requirements. Their insights helped to streamline our evaluation process, making them an indispensable asset to any organization seeking top-tier consultation in the health and fitness industry.

Planet Fitness

Scott Fogg, SVP - Franchise Services

From the start, ALTA has demonstrated a deep understanding of our needs and the industry. They expertly navigated our software renewal and negotiation process, delivering significant cost savings and additional benefits. Their professionalism, strategic approach, and commitment to our success make ALTA an invaluable asset for anyone seeking a successful software/payments contract negotiation. Al Noshirvani and his team are terrific to work with and provided excellent value to our outcome.

Fitness Formula Clubs

Gale Landers, Founder and CEO